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Novelty Growth's WHY

Updated: Apr 11, 2020

Novelty Growth- Write a whole Blog on “Our Story and How we Got to this point” → (Turn into a 7-10 minute Documentary)  

-Because of Personal Development / Adam Became Passionate about Pursuing Entrepreneurship

-Adam laid the foundation as a Senior at Indiana University 

-Started a Digital Marketing Company right after graduating from IU

-Why did I start this? 

-What was the mission back then? → To Build a Digital Marketing Company

-How and Why Relationships have had a huge part in the trajectory and growth of Novelty Growth 

-FB Ads, Social Media Management, Landing Page and Sales Funnel Creation, Email Marketing, SEO, Website Development. 

-I met Connor and we got heavily into Content Creation 

-We implemented influencer marketing for the first time with one of our clients 

-Realized we wanted to create a platform that helped creators get more exposure

-I met Cesar and got heavily into Experiential Marketing

-We combined that with Content Creation, Digital Marketing, and Influencer Marketing and that created social marketing 

-We were making a ton of creative content which was dope and good 

-Then realized that Content Story telling is the most powerful form of video ( proof in plugs video) (it’s a perfect mix of both)  

-Then we realized the true power of Brand Development and what that means

-We met Jeremy and started focusing on Brand Amplification and Fundamental Personal


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